The modern garment industry is defined by the "sweatshop" where undocumented workers toil for substandard wages without breaks or benefits. Enter American Apparel and SweatX, 2 T-shirt factories in downtown L.A. trying to do it differently. While SweatX is backed by $2.5 million in venture capital by ice-cream maverick Ben Cohen, American Apparel was built from the ground up by eccentric and controversial entrepreneur, Dov Charney. This film is a fast-paced documentary that goes behind the label, comparing 2 very different companies with a single goal: to take the sweat out of the shop. Do they have what it takes to survive in today's global marketplace?
The film lifts the label behind the so-called "sweatshop-free" movement and reveals just what lies between the threads.
| Release Date: 2010-11-15 | RRP: £15.99 |
| Genre: Documentary | Format: DVD |
| Label: Wienerworld | Run Time: TBC minutes |
| Certificate: EXEMPT | Cat Number: : IP4127 |
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